Patagonia
2017 Boardshort Line
This was the first boardshort line I worked on with Patagonia. They have an amazing talented team
and I couldn’t be prouder to have worked on this line with them.
Design Concepts
Print Design or Print application
Print Layouts & Color-Ups
Tech Packs
Merch Maps
Consulting
“Tom was the single catalyst for our S17 relaunch season that literally put a new face to our entire line. He listened to what we thought we wanted and along with his own research delivered the best line offering we have ever had. It was what I always thought we needed....but better. When we took the line out to the dealers and they were literally like, “Finally you guys have figured out board shorts!”. Internally our color teams for our direct channels were amazed, and ultimately Tom’s color and application guidance helped us land the lead marketing story for the brand in S17. He is an expert, he is professional, and he delivers the goods. He is probably one of the top 5 things that has happened to us as a brand in surf in the last 5 years.”
Spring 2017 Overview
